Home Shopping Network, like many retailers, is sending NFL football related emails with specific messaging and products related to the Minnesota Vikings. Jumping on the Brett Favre bandwagon, while he is still hot and in the news, is a great idea to move some Favre and Vikings related product. Hopefully Favre will stay on the team and all of this product will not go to waste. We would hate to see something similar to the Matt "Vick" Leinart doll...
Banana Republic does a nice job with a 09/09/09 related email. Using this unique date to create a unique email is a great idea. They had a 9 hour only sale that ended at 9 PM. In the email version they sent the date displayed using an animated.gif. NICE!
Ralph Lauren does something unique in the image below thier main image. They promote the payment methods they excpet including what International Credit Cards.
Clicking the image links you to the Frequently Asked Questions, Payment Methods page
This is the second week in a row that I have seen a retailer use a faux newspaer image in an email. Last week R0adrunner Sports did this. This week we see this from Tiger Direct. It is engaging and interesting.
The subject line for this email is:
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